Establish the starting point.
Review the product offer, account history, campaign objectives and conversion tracking. Agree the markets, scope and budget before launch.
Meta ads management / Ecommerce
Give your next campaign
a clear direction.
Campaign setup, audience targeting, creative testing and ongoing optimisation for ecommerce brands. Start with your offer, your account and a management scope built around the work required.
Management from $797/month for one brand, one Meta ad account and one market, with up to $5,000 monthly media spend. Advertising spend and video production are additional.
Account & tracking reviewCampaign setupCreative testingOptimisation & reporting
The management programme
From account review
to informed decisions.
Build a deliberate test.
Organise audiences, placements and approved creative into a campaign plan. Define what is being tested and how performance will be judged.
Make the next decision.
Review delivery, acquisition cost and attributed returns. Refine the agreed campaign scope and report what the data supports.
Single-brand management
From $797 / month
For one brand, one Meta ad account and one market, with up to $5,000 monthly media spend. Includes up to 2 active campaigns, up to 4 new static ad creatives with copy per month, account and conversion-tracking review, weekly optimisation, monthly reporting and a review call. Larger budgets, additional markets and complex tracking work are quoted separately. We confirm scope and the fee in writing before work begins. Media spend and video production are additional.
In focus / Roots Natural
Brand storytelling.
Measured in the market.
Explore the reported results behind selected Roots Natural accounts. Then discuss the campaign structure, testing and management scope appropriate for your business.
A selected 15-campaign snapshotA commercial lens.
A commercial lens.
A creative standard.
The Roots USD account records 3.94× purchase ROAS on $4,987.83 in spend. A selected retargeting campaign records 5.71× ROAS and 5.23% CTR (all) on $278.91 in spend.
Review the offer, establish tracking and agree a campaign plan before investing in testing. Creative production can be commissioned separately.
Discuss your campaign ↗Three account snapshots. One currency.
All monetary amounts below are shown in USD. PKR account amounts are converted at a single reference rate for comparison.
| Account | Ad spend · USD | Est. purchase value · USD | Purchase ROAS | CTR (all) | Impressions | Reach | CPM · USD |
|---|---|---|---|---|---|---|---|
| Roots · USD account15 campaigns | $4,987.83 | $19,652.05Estimated | 3.94× | 3.48% | 4,404,739 | 1,489,136 | $1.13 |
| Roots · Primary account298 campaigns | $23,783.48 | $70,874.77Estimated | 2.98× | 3.61% | 17,292,981 | 2,471,005 | $1.38 |
| Roots · Secondary account129 campaigns | $14,061.44 | $41,059.41Estimated | 2.92× | 3.70% | 14,948,408 | 2,178,838 | $0.94 |
The secondary account covers a 37-month reporting window. The USD snapshot shows 15 campaigns; its duration is not visible. The primary snapshot shows 298 campaigns; its full reporting range is cropped. Account snapshots are presented separately.
How to read these results
Figures are transcribed from the supplied Meta Ads screenshots. Estimated purchase value = spend × displayed purchase ROAS, so it is approximate and reflects platform attribution, not profit or cash collected. It is not a separately displayed revenue field. Purchase counts and cost per purchase are not visible in these screenshots.
USD equivalents use 1 USD = PKR 276.995 from the reference exchange-rate record. This normalises presentation; it does not reconstruct historical transaction rates. ROAS and CTR are unchanged by currency conversion. CTR (all) includes all clicks and differs from link or unique outbound CTR.
Daily budgets are settings visible at capture time, not amounts actually spent per day. Some are labelled daily ranges; ad-set budgets are unavailable. The 32 fully visible rows below are selected views, not a complete account export. Very high ROAS on less than $1 of spend is not used as headline proof. Account averages include campaigns outside these visible rows.
Results describe portfolio account performance and do not isolate the effect of any one video. Different reporting windows and attribution settings limit direct comparisons; we do not combine these snapshots into an agency-wide average.
Explore the campaign comparison · all 32 fully visible rows
Spend, estimated purchase value and disclosed budgets are expressed in USD. Purchase counts are unavailable.
USD account · 10 visible campaign rows
| Campaign | Spend · USD | Est. purchase value · USD | Purchase ROAS | CTR (all) | Budget · USD |
|---|---|---|---|---|---|
| Review ad · lookalike | $154.62 | $326.25 | 2.11× | 9.41% | $6.00Daily |
| Sale | $154.75 | $394.61 | 2.55× | 3.76% | $3.00Daily |
| Review · sale ending | $32.58 | $38.44 | 1.18× | 3.62% | $15.00Daily |
| ROAS 3.5 | $11.35 | $31.89 | 2.81× | 4.83% | $6.00Daily |
| Value conversions | $404.08 | $1,337.50 | 3.31× | 7.41% | $6.00Daily range |
| Roots · Copy 2 | $117.57 | $306.86 | 2.61× | 3.18% | Not shownAd-set budget not shown |
| New launch | $148.11 | $528.75 | 3.57× | 3.47% | $21.92Daily |
| ROAS4 | $261.76 | $832.40 | 3.18× | 5.03% | $15.00Daily |
| Retarget · sale ending | $278.91 | $1,592.58 | 5.71× | 5.23% | $9.00Daily |
| Roots · Copy | $621.81 | $1,989.79 | 3.20× | 4.21% | $15.00Daily range |
Primary PKR account · 11 visible campaign rows
| Campaign | Spend · USD | Est. purchase value · USD | Purchase ROAS | CTR (all) | Budget · USD |
|---|---|---|---|---|---|
| CPR Bidding Camp 2 | $5.74 | $63.33 | 11.03× | 3.79% | Not shownAd-set budget not shown |
| Conversion | $8.55 | $77.76 | 9.10× | 3.80% | $2.17Daily range |
| Biggest Sale Dec Campaign | $6.57 | $38.59 | 5.87× | 5.87% | Not shownAd-set budget not shown |
| New Creatives Adv | $10.57 | $61.95 | 5.86× | 4.48% | Not shownAd-set budget not shown |
| Retarget | $61.97 | $360.66 | 5.82× | 4.72% | $5.20Daily |
| Advantage+ shopping campaign | $30.53 | $170.33 | 5.58× | 4.44% | Not shownAd-set budget not shown |
| ROAS 4 | $191.91 | $969.14 | 5.05× | 4.61% | Not shownAd-set budget not shown |
| New Sales Campaign · A | $35.90 | $177.69 | 4.95× | 3.42% | $2.60Daily |
| Flat20 500 CPR · Copy 2 | $162.25 | $778.79 | 4.80× | 4.54% | $72.20Daily |
| CPR 500 Adv+ | $87.63 | $416.24 | 4.75× | 3.26% | $324.92Daily |
| New Sales Campaign · B | $13.42 | $62.27 | 4.64× | 5.26% | $18.05Daily |
Secondary PKR account · 11 visible campaign rows
| Campaign | Spend · USD | Est. purchase value · USD | Purchase ROAS | CTR (all) | Budget · USD |
|---|---|---|---|---|---|
| CPR 200 | $0.15 | $8.76 | 57.86× | 1.16% | $198.56Daily |
| Advantage+ shopping · A | $0.33 | $6.87 | 20.88× | 3.20% | $198.56Daily |
| ROAS 4 | $0.36 | $6.42 | 17.85× | 4.62% | $79.42Daily |
| Advantage+ shopping · B | $32.02 | $295.55 | 9.23× | 6.94% | Not shownAd-set budget not shown |
| Advantage+ shopping · C | $11.76 | $93.95 | 7.99× | 6.31% | Not shownAd-set budget not shown |
| Advantage+ shopping · D | $5.88 | $64.26 | 10.93× | 6.28% | Not shownAd-set budget not shown |
| Advantage+ shopping · E | $5.29 | $53.95 | 10.19× | 7.17% | Not shownAd-set budget not shown |
| Advantage classic | $7.48 | $69.10 | 9.24× | 5.94% | Not shownAd-set budget not shown |
| Retargeting · Advantage+ | $55.10 | $497.55 | 9.03× | 6.83% | Not shownAd-set budget not shown |
| Advantage+ value purchase | $7.47 | $64.51 | 8.63× | 6.80% | Not shownAd-set budget not shown |
| Advantage+ shopping · F | $5.14 | $41.35 | 8.05× | 6.81% | Not shownAd-set budget not shown |
More from the portfolio
Explore the creative ↗The Perfumist · $49,919.57 total store sales
A 30-day, all-channel Shopify store snapshot. Store sales are separate from ad-attributed purchase value.
Working together
Clear scope.
Account ownership stays with you.
01
Discuss the business.
Share your store, target market, current advertising and commercial goal. We confirm whether the account is ready for the proposed work.
02
Agree the plan.
Confirm deliverables, management fee, media budget and reporting. Access is arranged through the appropriate account permissions.
03
Launch and review.
Build the agreed campaigns, test approved creative and review performance. Advertising spend is distinct from our management fee.
Your next step
Let’s review
the opportunity.
Start with a conversation about your store, current ad account and goals. We will confirm scope, pricing and the next available start date.
Chat about Meta ads management ↗Prefer email? Rashid@digitaldaddy.pro ↗
How does pricing change with my budget?
Management starts at $797/month for the single-brand, single-account, single-market scope with up to $5,000 monthly media spend. Higher budgets and additional complexity receive a tailored quote. The fee depends on the work required as well as media spend.
Does the management fee include ad spend?
No. Media spend is paid through your ad account and is additional to the agreed management fee.
Are videos included?
Video production is a separate service. Explore AI video packages from $293. We can use suitable approved assets you supply within the agreed campaign scope.
Who owns the account and campaign data?
Your business retains its account ownership. We agree the access needed for management and reporting.